Author: mylandtm
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How The Dream Team Works for BHPH Dealers
How The Dream Team Works for BHPH Dealers Specialize Marketing for Buy-Here-Pay-Here Dealerships The foundation to a solid marketing plan is the same, no matter the industry. Put, apply a system of logic to make an emotional connection with the ideal buyer and nurture that buyer to the point of sale and loyalty. At the…
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The Next Step to Social Selling
The Next Step to Social Selling Room for Innovation Social media marketing remains one of the most valuable, yet underutilized channels for marketing and selling among independent dealers. Anecdotally, dealers and sales teams repeatedly prove their social media profiles and referrals generate leads that close at a higher and faster rate. Used car dealers tend…
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Digital Marketing Strategy for BHPH
Digital Marketing Strategy for BHPH Learn to brand your dealership online for success. The BHPH Super Forum in Austin, included its first Digital Marketing Workshop, allowing dealers to audit and design their own marketing strategy. While the underlying marketing principles remain industry agnostic, there are some unique challenges for the independent BHPH dealership. Marketing in…
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Marketing Strategy vs Sales Strategy
Marketing Strategy vs Sales Strategy Marketing and sales are siblings but not twins. Marketing is more closely aligned with your business model and less with the sales team. Forward-thinking organizations understand the value of breaking down silos to allow collaboration across functional departments. The Agile Methodology, adopted in part or in whole across new and…
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Social Media Content Guide for Car Dealers
Social Media Content Guide for Car Dealers 📲 Social media is where we build trust and credibility with customers. 🌟We will also use it to generate demand for our services and retain clients. ⭐ At Dream Team Media, one of our specialities is car dealers of all sizes! 🚘 👍 In our time working with…
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5 Reasons Why Blogging Matters in Digital Marketing
5 Reasons Why Blogging Matters in Digital Marketing We get it. You sell insurance, ice cream, or software for niche construction businesses. Why in the world would a blog be worth your time? To be honest, it probably is not worth your time. If you are reading this, you have probably fallen into the same…
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The Auction of Advertising
The Auction of Advertising The internet of things has made advertising more accessible to businesses of all growth phases and sizes. It has also complicated the advertising landscape. Whether you are used to “business as usual” when it comes to purchasing ad space on traditional media outlets or you have just started your E-commerce business,…