Pre-Training Survey Pre-Training Assessment Survey Please complete this brief survey to ensure the training meets your specific goals. Name(Required) First Last Job Title(Required) Please complete the following questions to ensure the training meets your specific goals.Select the top three strengths of your ideal franchisee's marketing.(Required) Leverages first-party data Dominates Google Ads Strong brand identity in local area Radio ad production and placement Television ad production and placement Streaming ad production and placement Referral/Loyalty program Search Engine Optimized website User- and mobile-friendly website Lead to Sales Closing rate is high Strong social media presence Cost-efficient spending Good return on ad spend Select the top three weaknesses of a franchisee's marketing.(Required) Relies heavily on third-party lead providers Website needs improvement Advertising budget is not allocated to the target buyer First-party data is not a priority Departments of the franchise operate completely independently of each other Google Ads are focused on the Hyundai brand rather than local market Radio ad production and placement is ineffective Television ad production and placement is ineffective Streaming ad production and placement is ineffective Loyalty/Referral program Social Media presence Lead to Sales Closing rate is low Website is not optimized for user or mobile experience Return on Ad Spend is low Ad spend is not cost-efficient Hyundai franchisees have marketing plans that align with their business objectives.(Required)Strongly AgreeAgreeNeutralDisagreeStrongly DisagreeDo the franchisees have a marketing plan that actively changes and aligns with their business objectives?First-party data is a priority in marketing.Strongly AgreeAgreeNeutralDisgreeStrongly DisagreeIs first-party data on your radar?There is a difference between used car marketing and new car marketing in a franchise storeStrongly AgreeAgreeNeutralDisgreeStrongly DisagreeWhat do you think about new car vs. used car marketing?Franchise stores have marketing strategies that align to target each customer segments (i.e. credit-challenged, new car, used car, different demographics, etc.)Strongly AgreeAgreeNeutralDisgreeStrongly DisagreeIs the marketing varied and aligned to the target buyers?What do you want franchisees to have more training on related to sales and marketing?(Required)Tell us what training topics you'd like to see. Δ