We get it. You sell insurance, ice cream, or software for niche construction businesses. Why in the world would a blog be worth your time? To be honest, it probably is not worth your time. If you are reading this, you have probably fallen into the same fallacious...
At the heart of every enterprise lives passion. Even in the largest of corporations, someone, somewhere, at some point in time had an idea, a drive, a hunger, to propel them into the hard work and commitment of entrepreneurship. Sustainability of that initial passion...
